Copying a successful strategy is easy...but you'll be a copycat. Here are 3 tips on how to break away from the sameness
The photo- and video-sharing network still has a long way to go With Instagram’s announcement of IGTV, a special buzz seemed to
Which Direction Are They Swinging?
Here’s what matters more When I moved to New York, I didn’t really know what my career would look like. I knew
The first iteration of my blog was called The Calvin Show and, to my surprise, it got a decent amount of traffic
HERE’S WHY SOCIAL MEDIA ENGAGEMENT IS SO IMPORTANT From CPG brands like Coca-Cola (1M followers on Instagram) to personal/lifestyle brands such as Sonya Esman’s Class Is